If you know who I am, nice to meet you. If not, I'm Phil Hellmuth—17-time World Series of Poker bracelet winner, New York Times bestselling author, TV host, and widely regarded as the greatest tournament poker player of all time. For over four decades, I've competed at the highest levels of poker, building a career that's taken me from college games in Wisconsin to the biggest stages in Las Vegas and beyond.

My journey wasn't exactly conventional. I stumbled into poker as a college kid at the University of Wisconsin, discovered I had a talent for reading people and situations, and decided to chase an impossible dream: becoming the best poker player in the world. Along the way, I've written bestselling books, advised 32 companies, hosted television shows, and managed to stay married to the same amazing woman for 36 years while raising two sons who are now trying their hand at professional poker themselves.

What started as a game quickly became a masterclass in goal-setting, discipline, and competing under pressure. I've learned that success in poker—like success in anything—comes down to understanding human nature, managing risk, and having the discipline to execute your plan when everything's on the line. These lessons have served me well beyond the felt, in business, relationships, and life.

Now I'm here on Substack to share what I've learned from four decades of reading people, making high-stakes decisions, and competing at the highest levels. I intend to explore everything from the psychology behind a perfect bluff, to the business lessons hidden in a bad beat, to why the mental game matters whether you're at a final table or in a boardroom. If it's taught me something about human nature, winning, or what it takes to succeed when everything's on the line, I'm hoping it will resonate with you. And I’ll be breaking down the tangible poker strategies I’ve used to get me this far along the way.

I hope you'll join me at the tables by subscribing to my newsletter, where over the coming months I plan to deal you insights that will entertain, inform, and maybe even teach you something new about winning. Every new edition lands directly in your inbox, so you never miss a hand. The cost is $10 per month or $100 for the year, which is less than what you'd lose in a single bad beat at a $1/$2 game. That gives you access to exclusive strategy content, behind-the-scenes stories, and lets you join the conversation with other members of our community who understand that life, like poker, is all about making the right moves when it counts.

Ready to get inside the mind of a champion? Subscribe now and let's dive deep into what it really takes to win at the highest level.

For those of you who can’t afford to subscribe, don’t worry. There will be free content available that you can tune into as well.

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Phil Hellmuth, the 17-time World Series of Poker bracelet winner, shares the psychology, strategy, and hard-won lessons from four decades of competing at the highest levels.

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Phil Hellmuth is the 17-time World Series of Poker champion and greatest tournament player of all time, sharing the stories and strategies behind his legendary career.